TikTok is undeniably a place for joy, and it’s giving fashion and beauty creators a new way of showcasing their art and personality – all while experiencing the fresh and cool trends of today. From the latest stickers and fun filters, the platform gives local content creators the creative boost they need to whip together a trendy fashion and beauty video.
So how do they do it, you may wonder?
It’s super easy! The platform’s vertical format allows users to instantly showcase their entire outfits, starting from fly shoes to stylish hair accessories all in one go. Then, some in-app features such as creative outfit changes, amazing cuts and transitions allow great effects and add the cherry on top. With local creators bringing their authenticity to the platform, it is no surprise that TikTok has seen a steady increase in content creators who are carving out a niche for themselves in the fashion and beauty categories especially – leading to the rise of a wide range of influential content creators in this area.
These talented fashionistas and beauty enthusiasts are showing off their unique prowess while swiftly transforming into influencers with a growing number of followers, and Kenyans can’t get enough of it. From sharing tips on how to keep that natural hair healthy to dressing for different occasions and makeup tutorials, these content creators are driving a new wave of influence in the most exciting way.
The platform regularly features themes and challenges that center around being true to one’s self; all while delivering creative and immersive experiences to the community. Users can easily keep up with industry trends and get insights on how to fully express different cultures. All they need to do is simply jump onto local challenges such as #fashionkenya, #kenyafashion and #makeupkenya. This is not only to unveil hidden secrets from other users but to also showcase their own remarkable content under these hashtags.
Meet some of Kenya’s must-see creators who you’ll most certainly enjoy if you are looking to make a statement in your next fashion or beauty make-over:
First up is Craving Yellow whose message is clear, ‘healthy hair tips with a dose of love & sunshine!’ This creator is on a mission to brighten up your looks with tutorials on different fun ways to make head wraps and keep your natural hair healthy. Take a look here:
2. Sharon Wamae
Wondering what to wear to your next event? Sharon helps you answer these questions. She’s also about encouraging her followers to flawlessly flaunt themselves while being their real selves no matter what the occasion. See how she rolls in outfits for different occasions, here:
3. Jessy Chizi
The golden rule is to blend makeup with your skin tone but often, we overlook this rule or sometimes we are just unaware of it. But, here is a bright spot: Jessy Chizi is here to make sure you not only glow but also provide advice on how to transform your wardrobe in the most natural way. Check out these videos here:
Next up we have a creator who will most certainly help you align your looks to that of models, actors and other celebrities you love. Ceecee is making this process fun and can turn you into the performing-arts characters of your choice. See her magic here:
Last but not least, we have Dennis. If you are looking for the best of both worlds, makeup artist Dennis Karuri is here to help you blend all the rules of fashion and beauty. Here is how it’s done: