DT Dobie launches 6th locally assembled Volkswagen brand targeting young buyers
Motor dealer DT Dobie has unveiled its 6th locally assembled Volkswagen brand, targeting young buyers.
The T-Cross brand comprises Highline and Topline with prices ranging between Sh3.6million to Sh4.3 million.
The range of cars was assembled at the KVM facility in Thika, Kiambu County, where the firm’s assemblies are done.
DT Dobie Managing Director Chris Ndala said that the five-seater compact crossover SUV will appeal to young professionals looking for a well-priced, stylish, fuel-efficient vehicle ideal for daily office running.
“The long list of safety equipment includes Anti-locking Brake System (ABS),Anti spin regulation (ASR) electronic stability control, engine drag torque control, cruise control and electronic immobilizer,”
“The key safety features in both models are rearview camera, tire pressure monitoring system, electronic immobilizer, auto-dimming interior review mirror, and park distance control that completes the drive experience,” Ndala said while launching the new Volkswagen T-Cross at the DT Doble showroom on Lusaka Road, Nairobi.
In 2016, DT Dobie launched the popular Volkswagen Polo Vivo brand, which was the German manufacturer’s first locally assembled vehicle in Kenya. It was later followed by the Caddy Kombi variety.Thereafter, the Company started the assembly of the compact SUVS including the Tiguan, Tiguan Allspace, and Touareg.
DT Dobie local assembly programme has enabled locals to own affordable yet brand-new vehicles that are expensive to import.