Christine Kagendo 
From L-R: Kalkidan Fikadu, Manager, Account Executive, Visa Ethiopia; Yared Endale, Head of Visa Eastern Africa & Country Manager Visa Ethiopia; Obbo Teferi Mekonnen, Chief Executive Officer of Oromia Bank; and Eriste WoldeMariam, Chief Digital Banking Services, Oromia Bank
- Visa and Oromia Bank S.C. Announce Strategic Partnership to Expand Prepaid Card Access in Ethiopia
- Driving Digital Inclusion in Ethiopia Through Secure, Accessible and Scalable Prepaid Payment Solutions
Visa, a global leader in digital payments, and Oromia Bank S.C.has announced a new collaboration to expand access to Visa-branded prepaid solutions for the bank’s customers across Ethiopia.
As part of the collaboration, Oromia Bank plans to launch a portfolio of Visa Prepaid Classic, Visa Prepaid Gold, and Visa Prepaid Platinum products in Ethiopia, giving customers convenient options for everyday spending, e-commerce, and travel-related payments where Visa is accepted.
This initiative is designed to accelerate the adoption of secure digital payments, broaden financial access, and enhance customer choice through prepaid credentials that can be used in-store, online, and abroad on the Visa network.
Strengthening digital payments with enhanced risk and authentication capabilities
As part of the collaboration, Oromia Bank and Visa will work together to strengthen payment security and risk controls by implementing Visa risk and authentication capabilities, including Visa Advanced Authorization (VAA), Visa Risk Manager (VRM), and Visa Consumer Authentication Service (VCAS) for applicable transactions.
Obbo Teferi Mekonnen, Chief Executive Officer of Oromia Bank S.C., said, “Partnering with Visa reinforces our commitment to delivering modern, secure, and accessible payment experiences.
Through a differentiated prepaid card portfolio, we aim to provide our customers with greater flexibility and confidence when transacting both locally and internationally.”
Yared Endale, Head, Eastern Africa & Country Manager – Ethiopia at Visa said: “Ethiopia is an important and dynamic market, and we are pleased to deepen our collaboration with Oromia Bank.
Together, we will help broaden access to digital payments and strengthen the foundations for secure electronic commerce through Visa’s global network.”
