Pay Television Company StarTimes Media has introduced an option for lower bouquet subscribers to add-on up to 10 more kids’ content channels to their bouquet of choice thereby accessing more premium channels that have been a preserve of higher bouquets.
The development will see Nyota and Nova bouquet subscribers on the terrestrial and satellite television platforms respectively, renew their normal monthly bouquets and top up Ksh. 150 to access Nicklodeon, Toonami, ST Kids, Jim Jam, Da Vinci, Baby TV, Mindset Learn among other internationally acclaimed children channels.
Speaking when he unveiled the policy, StarTimes Regional Marketing Director Mr. Aldrine Nsubuga noted that the brand is keen to further boost its exclusive edutainment offering and especially now that the majority of children are at home for the long holiday.“The flexibility to add-on a particular content genre to the existing bouquets is a first from StarTimes. This is an indication of our progressive commitment to enrich the content available to our subscribers through innovative measures while still maintaining the cost of existing bouquets,” said Mr. Nsubuga.
“At an additional Ksh. 150, we have ensured that the subscriber actually makes a saving from having to go for a full upgrade to the next higher bouquet to access additional premium content,” added Mr. Nsubuga.
The brand is seeking to offer subscribers increased value with the added channels being a confirmation of the platform’s rich content diversity available towards meeting the television viewing preference for the whole family.
The Pay Television Company continues to roll out initiatives aimed at making it increasingly flexible for subscribers to access StarTimes services. Among the stand out programs is the option for subscribers to pay daily, weekly or monthly subscription rates thereby ensuring the majority can continue to access their favorite programs.
StarTimes has also enabled subscribers to bundle their television with the brand’s mobile application StarTimes ON thereby ensuring subscribers can enjoy content through the two platforms at the same cost of their bouquet of choice.